Melissa Ashcraft

After spending most of my career as a copywriter and creative director, I made a literal
leap and earned my Personal Training Certification from the National Academy of
Sports Medicine (NASM).
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I’ve always been interested in the significance of physical activity and whole food
nutrition on health and wellbeing. I spent several years with an advertising agency that
worked exclusively with senior living communities and talked with hundreds of “active
older adults” across the nation. I saw first-hand how lifestyle, even more than genetics,
impacts healthy longevity. I also saw the benefits that come from being part of a
community of people who bring out the best in you. That’s what you’ll find at Rare
Breed.

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My husband and I have lived in Brookside for 30+ years. Some of you may recognize
me as the “toy store lady” from my glorious tenure at BKS Toy & Science. We raised
three kids here who now live in other cities but are proud to call Kansas City home. At
this moment in my life, some may say I’m over-the-hill. From my perspective, there are
hills to climb at every age, in every stage of life. But by reaching up and out, growing
stronger, more sure-footed, and surer still of your true self — you see the high points
and all those incredible views. I’d say instead, I’m over-the-moon to be part of the
growing Rare Breed community. Come join me.

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